Some call them tag lines; others refer to them as"catch lines"
or "tie-in-slogans." Whatever the words used to refer to them, they are
perhaps the most important part of your promotional writing.Do you recognize any of these ? :"Like a... read full article > >
Featured tags:: product service taglines write important
So, you've spent all this time on creating your product and you've read all the advice from every marketing expert on the internet. You've discovered one common ground among them all. And they all do agree on this one thing.Testing the headlines is critical.They all say that it's the absolute one critical element to any successful marketing campaign. Whether it's the headline on your website, your subject line in your email or the first words you speak over the phone in a sales call. It's the most important feature and you should spend 80% of your time coming up with just the right one.It's the difference between success or failure in any campaign.If you're lucky to find an expert... read full article > >
Featured tags:: headlines marketing which group could
"Nothing will sustain you more potently than the power to
recognize in your humdrum routine, as perhaps it may be thought,
the true poetry of life." Sir William OslerFinish lines. Weve all crossed them. Going through nine months of pregnancy to cross the finish line into labor. Enduring long, painful labor to cross the finish line into delivering a newborn babe. Pulling our hair out during the terrible twos to cross the finish line of the third candle in the birthday cake. Discovering that the threes have a life of their own, to cross the finish line into the fours. Gliding through the golden ages of five, six and seven to cross the finish line of early childhood, only... read full article > >
Featured tags:: finish cross lines measured crossed
What is the accepted standard for signatures? Who sets these standards? The signatures in question are those blurbs that we include after the body of our main message content in our emails for the purpose of identification and contacts.I'm really not referring to signatures in the respect that Usenet Newsgroups see them. It is pretty much agreed by established netiquette that Usenet signatures should be limited to five lines or less. They should, or may, contain:Your name: Doug DavisYour email: dougd@cros.netYour company: Northern ResearchWhat you do: PublisherYour URL: http://www.couch-potato-marketing.com/ezineYou can shave a line or two from the above by combining your name and email address plus your company with what you do:Doug Davis dougd@cros.netNorthern Research, Publisherhttp://www.couch-potato-marketing.com/ezineGetting away from Usenet and,... read full article > >
Featured tags:: signature characters lines should signatures
Some people see superstars of young children at an early age. Is it superior genes? Some of the parents like to say it is, their genes of course. Yet is it superior bloodlines or just careful nurture or even pushing kids way too hard in their early years? And what is superior genes anyway, as a kid can win the Science Fair, perhaps get straight As or be a super star athlete. But what happens when a kid seems to be so good at everything they do?This subject recently came up when discussing royal bloodlines in an online think tank and over 1 million Americans have royal bloodlines and often these kids are fairly competitive in nature. Now then, without... read full article > >
Featured tags:: think superior genes bloodlines parents
The unmistakable smell of a new car -- a mix of fresh plastic,
paint, and upholstery – may be linked to a toxic cocktail
of harmful chemicals, prompting Japanese automakers to attempt
to tone down the smell. Their push to reduce cabin
concentrations of the fumes could spur similar action by U.S.
and European rivals.
VOCs
The new-car smell comes largely from chemicals known as volatile
organic compounds, or VOCs. These leach from glues, paints,
vinyls and plastics in the passenger compartment. They have been
known to cause headaches, sore throats, nausea, and drowsiness,
and prolonged exposure to high concentrations can lead to cancer.
Sitting in a new car can subject riders to toxic emissions
several times above the safety limits. The problem tends to
dissipate after about six months.
Matching Guidelines for Homes
Earlier... read full article > >
Featured tags:: including cancer organic automakers guidelines